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Curriculum has been contextualized for Facebook, Instagram & Linkedin

Practical Social Media Management (Synchronous e-learning)

Setup and monitor your business’s Facebook, Instagram, and Linkedin accounts. Learn how to engage and grow your community, and avoid Public Relations disasters.

Practical Social Media Management

This social media management course is designed for marketing professionals and business owners who wish to setup and manage their social media accounts, namely Facebook, Instagram, and Linkedin. You will learn the proper management techniques for social media accounts including response, PR and crisis management. With the right social strategy and professional replies, you will be able to elevate your brand image.

In this 2-day course, you will learn how to identify the most suitable social media platform/s based on your business objectives. You will learn to use various online tools to monitor your social media metrics and measure the effectiveness of these platforms.

Skills You Will Learn

✓ Set up key social media accounts based on business needs.
✓ Track user trends and research in social media.
✓ Use tools to monitor social media accounts.
✓ Respond to user feedback in social media accounts.
✓ Using key metrics native to each social media account to measure performance

Curriculum For This Course

  • Objectives of key social media platforms i.e. Facebook, Instagram, Linkedin
  • Social media monitoring tools
  • Identifying suitable platform to meet organization’s marketing communication strategy
  • Setting up social media accounts
  • Research audience in social media platforms
  • Managing user response in social media. Reply and follow up.
  • Troubleshooting social media platforms.
  • Applying organization code of conduct and image while monitoring organization’s social media accounts.

Content Of Lesson

More About the Course

With an array of social media platforms out there each with its own objectives, businesses need to identify those which fits their objectives to invest their limited resources. For traditional business to go online, having a website is not sufficient, it has to be coupled with the right social media presence.

In this course, you will learn the major social media platforms (Facebook, Instagram, Linkedin) and how they fit into your organization objectives.  You will also learn how to setup and manage content in a chosen social media platform.

Who Should Attend?

This course is for learners who want to set up their organization social media presence (Facebook, Instagram, Linkedin) and exploring the suitable platforms to use.

✓ Traditional marketers who want to gain skills in latest social media platforms.
✓ Business owners and entrepreneurs who want to be hands-on in their social media campaigns.
✓ Career switchers who want to upskill and stay relevant in this digital age.

Post-Course Support

At emarsity, we want to make sure our learners have a full grasp of the course attended. Therefore, post-course support is critical to ensure your learnings are clearly understood.

Our comprehensive Post-Course Support Package comprises the following:

✓ 6 Months Email/Whatsapp Support.
Email us your queries after the course, we will point out where you can improve.

Course Funding Available

Fees before funding support*: S$856 w/GST or US$597 (for international learners)

Fees after funding support*:
SCs 40 years old & above: S$296 w/GST
SCs below 40 years old & PRs: S$456 w/GST

i.e. Pay S$296  / S$456 to sign up, not S$856.
We will submit the funding support application. The balance of S$296  / S$456 can be paid using SkillsFuture credits.

* Funding support for eligible participants who:
– Are Singapore Citizens or Permanent Residents
– Are self-sponsored
– Attend the full course and pass the assessment

About this programme

2 days

9:00 am - 6:00 pm

6 months Post Course Support

6 months Free Refresher Course

Certificate of Completion

Fees before funding support: S$856 w/GST or US$597 (for learners outside Singapore)

Fees after SSG subsidy:
Company Sponsored (ETSS): S$296 w/GST
Self Sponsored, SCs 40yo and above: S$296 w/GST

Self Sponsored, SCs below 40yo and PR: S$456 w/GST

i.e. pay S$296 / S$456 to sign up, not S$856

We will submit the funding support application.
The balance of S$296 / S$456 can be paid using SkillsFuture credits.

Course code: TGS-2020504497
Course Support Period: 1 July 2020 – 31 May 2024
Company UEN: 201600698N

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

_

Start Learning

Your Course Instructor

Social Media Management Trainer

Chris Minjoot

Instructor

Chris Minjoot is a senior marketing and communications professional with over 28 years’ experience as an in-house practitioner and as a consultant servicing clients from a wide range of industries. He possesses the unique combination of strategic, creative, technical, and writing skills critical for today’s integrated marketing needs.

A communications graduate, he was part of the team responsible for branding MindChamps (conceptualised its name) and establishing it as the #1 premium preschool in Singapore. His passion for education has led him to develop curricula and lecture on a wide range of marketing subjects including copywriting, content marketing, and social media. He possesses the WSQ Advanced Certificate in Learning & Performance (ACLP).

 

Testimonials From Learners

5.0

Course Rating

100%
5/5
9%
4/5
0%
3/5
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2/5
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1/5

Maggie Lim

5 ★

I have attended digital courses conducted by Emarsity which comprise 5 modules. The majority of the trainers are excellent, especially Christopher Minjoot. He is extremely patient and knowledgeable, able to help me with all of my queries. Emarsity is definitely a good training school for everyone, thank you Emarsity!

06/05/2022

Boh Tuang Meng

5 ★

I like to compliment this course program. It shows participants how to have a credible presence on the Internet… professionally. The course content is a bible with all the questions and answers that a newcomer to social media commerce will need. To me, Mr Chris Minjoot is a guru in his field. I would not hesitate to recommend people to Emarsity! I may eventually introduce my “paper quilling craft” to the Internet!

Mar 2022

Course Details

2 days

9:00 am - 6:00 pm

6 months Post Course Support

6 months Free Refresher Course

Certificate of Completion

Fees before funding support: S$856 w/GST or US$597 (for learners outside Singapore)

Fees after SSG subsidy:
Company Sponsored (ETSS): S$296 w/GST
Self Sponsored, SCs 40yo and above: S$296 w/GST

Self Sponsored, SCs below 40yo and PR: S$456 w/GST

i.e. pay S$296 / S$456 to sign up, not S$856

We will submit the funding support application.
The balance of S$296 / S$456 can be paid using SkillsFuture credits.

Course code: TGS-2020504497
Course Support Period: 1 July 2020 – 31 May 2024
Company UEN: 201600698N

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

Fees before funding support: $856 w/GST

Fees after SSG subsidy:
Company Sponsored (ETSS): $136 w/GST
Self Sponsored, SCs 40yo and above: $136 w/GST
Self Sponsored, SCs below 40yo and PR: $616 w/GST

i.e. pay $136/$616 to sign up, not $856

We will submit the funding support application.
The balance of $136/$616 can be paid using SkillsFuture credits.

_

Call Us (+65) 6956 6360

Contact our training consultant for funding information.

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